I partner with brands to develop strategies that don’t just grow their visibility, but also create lasting impressions. As a key strategist behind the launch of Bounceback Beer with influencer Timmy Bounceback, I developed integrated brand strategies that expanded the brand into 9 properties in the first three months, and laid the foundation for further expansion into new markets. At Airo Skincare, I directed brand strategy and partnerships, helping secure partnerships with hotels around the world and earning media features in Forbes and Travel & Leisure. Additionally, I spearheaded the operational strategy for Hey Joe Casting Technologies, helping launch a successful virtual casting platform that led to over 500 projects in its first year.

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Content Strategy