PB&J Parties and Live Comedy Specials: A Multi-Platform Experience

In my live production work, I focus on creating experiences that not only resonate in-person but also amplify a brand’s presence across digital platforms. Projects like the PB&J Parties and Live Comedy Specials are examples of this approach. Designed as an intersection of live activations and a strong digital footprint, these events offered brands an opportunity to engage audiences both on-site and online, building memorable brand experiences that extended far beyond the event itself.

PB&J Parties:

The PB&J Parties were crafted as high-energy events that combined the excitement of live activations with dynamic digital campaigns. Each party served as a playground for brands to activate across multiple channels, engaging with attendees in real-time while generating impactful content for social media. Through live-streaming elements, branded photo opportunities, and interactive experiences, these events created a continuous loop of engagement—boosting brand visibility both at the event and on digital platforms.

Live Comedy Specials:

The Live Comedy Specials took this a step further by merging entertainment with social media reach. Designed to capture the spirit of a live comedy show, these specials were recorded, optimized, and shared across digital channels, allowing the brand to connect with both in-person audiences and online followers. For brands, these comedy events offered an opportunity to activate through sponsorships, social media integration, and influencer collaborations. The result? A multi-platform campaign that extended the brand’s reach and engagement long after the laughter died down.

Through these projects, I help brands harness the power of live production while building lasting digital impressions, ensuring that each event creates a memorable and scalable brand experience.